AI Search Audit — Check Your Visibility Across ChatGPT, Perplexity & Google AI

The only free audit that gives you a platform-by-platform AI search visibility breakdown.

Get My AI Search Audit

Takes 60 seconds. No credit card required.

Three platforms. One audit.

We check every major AI search engine — separately.

ChatGPT / OpenAI

  • GPTBot crawler access
  • Web browsing citation potential
  • Content extractability

Perplexity AI

  • PerplexityBot access
  • Source authority signals
  • Structured data quality

Google AI Overviews

  • AI overview eligibility
  • Schema compliance
  • E-E-A-T signals

What you'll get

Platform-by-Platform Breakdown

Separate scores for ChatGPT, Perplexity, and Google AI

AI Crawler Report

Which bots can index your site and which are blocked

Content Structure Analysis

Whether your content format meets AI citation criteria

Frequently asked questions

What is an AI search audit?

An AI search audit analyses your website's visibility across AI-powered search engines — ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot. It checks whether AI crawlers can access your site, whether your content is structured for AI extraction, and whether you have the brand authority signals that AI engines use to determine citation-worthiness.

Why do I need a separate AI search audit?

Traditional SEO audits don't check AI visibility. A site can rank well on Google but be completely invisible to ChatGPT. AI search has different requirements: AI crawler access, citation-ready content structure, llms.txt, and brand mentions on AI-trusted platforms. Over 70% of UK small business websites have at least one critical AI visibility issue that a traditional SEO tool won't flag.

Which AI search engines should I optimise for?

The three most important are: Google AI Overviews (reaches 1.5 billion users/month), ChatGPT (900 million weekly active users), and Perplexity AI (500 million monthly queries). Optimising for all three requires overlapping strategies — good content structure, schema markup, and AI crawler access benefit all three.

What is an AI crawler?

AI crawlers are bots that AI companies use to index websites. The main ones are: GPTBot (OpenAI/ChatGPT), ClaudeBot (Anthropic), PerplexityBot (Perplexity), and Google-Extended (Google AI). Many websites accidentally block these in robots.txt, making them invisible to AI search. Our audit checks every major AI crawler.

How quickly will AI search optimisation affect my traffic?

AI search optimisation can show results faster than traditional SEO. Fixing AI crawler access is immediate — your site becomes indexable the same day. Content structure improvements can start showing in AI citations within weeks. Building brand authority takes longer but has the highest long-term impact.